Implementation of a pilot project on incorporating digital screens into street furniture. Implemented jointly with Samsung, the initiative enables creation and broadcasting of dynamic content via OOH media. The content is managed remotely.
Over 30 bus shelters, designed by Norman Foster, have gracefully blended with the local charm of the streets of Lviv. The company is planning to equip the stops with Wi-Fi access points and graphic maps of public transport routes. Total project investments amount to UAH 6 500 000. However, this initiative creates no costs for the city. The expenses, related to the daily maintenance of the media throughout the entire use period will be covered by the investor.
In autumn of 2015, BigBoard introduced its first public transport stop equipped with USB-connectors for recharging mobile devices. The project was initiated jointly with PUC/Kyivpastrans Public Utility Company. Currently, the focus of the initiative is to research the possibility of connecting wireless cameras to create safe areas around the stops.